Tracking & Analysis

Accurate tracking responses and analyzing traffic and leads are central to the BargainBook.Coupons approach. Each campaign includes practical, cost-efficient mechanisms to attribute customer actions directly to your advertising.

BargainBook.Coupons commonly uses QR codes paired with Google Analytics to streamline tracking while keeping costs down for advertisers. QR codes let recipients instantly access landing pages, offers, or booking links from their mobile devices, reducing friction and increasing measurable engagement. With Google Analytics, advertisers can see visits, traffic sources, behavior, and conversions generated by each campaign.

In addition to QR-based tracking, campaigns may include unique URLs or offer identifiers when appropriate. For businesses where phone calls are a primary conversion goal, optional call tracking is available. Dedicated tracking numbers help attribute inbound calls to a specific campaign, offer, or distribution area—so you can measure call volume and response patterns without disrupting existing operations.

Analysis goes beyond raw numbers. BargainBook.Coupons helps advertisers interpret trends, identify high-performing areas and offers, and uncover opportunities for improvement. When you’re ready to evaluate outcomes, see Results & ROI .